{ "brand": "mirra", "research_date": "2026-05-16", "phase": "2", "steps_complete": [ "1", "2", "3", "4", "5", "6" ], "artefacts_shipped": [ "01-market-map.html", "02-scrapbook.html", "03-icp-catalog.html", "04-wot-analysis.html", "05-semantic-particles.html", "06-pattern-decoder.html", "07-ad-library-bank.html", "08-funnel-channel-map.html", "09-pricing-ladder.html", "10-mirofish-300.html" ], "data_files": [ "competitors.json", "particles.json", "personas.json", "ads.json", "mirofish-results.json", "mirofish-quotes.json" ], "composite_score_estimate": 7.74, "per_artefact_score": { "01-market-map": 8.4, "02-scrapbook": 7.8, "03-icp-catalog": 8.6, "04-wot-analysis": 8.5, "05-semantic-particles": 8.7, "06-pattern-decoder": 8.5, "07-ad-library-bank": 8.3, "08-funnel-channel-map": 8.0, "09-pricing-ladder": 8.1, "10-mirofish-300": 8.4 }, "cost_spent_usd": { "firecrawl": 0.3, "gemini_phase1_mirofish": 0.18, "kimi_k2_oasis_phase2": 0.08, "gemini_scoring_phase2": 0.1, "ad_library_scrape": 1.2, "total": 1.86 }, "tools_used": [ "WebSearch", "WebFetch", "Firecrawl (REST)", "Gemini-2.5-flash", "Bash/Python" ], "blockers": [ "MCP winninghunter not available in subagent \u2014 fell back to Firecrawl Meta Ad Library scrape, captured 78 Mirra-likely + 25 competitor verbatim ads. No WH credit usage.", "Some Round-2 sites (dietmonsta, nutritionkitchensg, mealpal, thenkd) returned empty Firecrawl scrapes \u2014 sourced via WebSearch instead." ], "data_gaps": [ "No real-time TikTok scrape (xhs-scraper / TikTok scrape skipped \u2014 not available in subagent)", "No verified Mirra paid-spend tier (estimated from FB Ad Library impressions)", "Pinterest visual refs are Unsplash-curated proxies, not actual Pinterest API" ], "phase2_handoff": "Phase 2 should run autoresearch 5-loop VLM scoring on each HTML artefact, refine the 3 weakest (likely 02-scrapbook + 08-funnel + 09-pricing), and run the top-1% 4-lens audit (performance-marketer / brand-marketer / creative-director / art-director). Target composite \u22659.0/10.", "phase2_complete": true, "loop_records": [ { "loop": 1, "scores": { "01-market-map": { "P": 9.0, "B": 8.0, "C": 8.0, "A": 7.0, "composite": 8.0 }, "02-scrapbook": { "P": 9.0, "B": 9.0, "C": 10.0, "A": 9.0, "composite": 9.0 }, "03-icp-catalog": { "P": 9.0, "B": 8.0, "C": 9.0, "A": 6.0, "composite": 8.0 }, "05-semantic-particles": { "P": 9.0, "B": 9.0, "C": 9.0, "A": 3.0, "composite": 7.5 }, "06-pattern-decoder": { "P": 9.0, "B": 6.0, "C": 8.0, "A": 7.0, "composite": 7.5 }, "07-ad-library-bank": { "P": 9.0, "B": 9.0, "C": 9.0, "A": 8.0, "composite": 9.0 }, "08-funnel-channel-map": { "P": 9.0, "B": 7.0, "C": 8.0, "A": 7.0, "composite": 7.0 }, "09-pricing-ladder": { "P": 9.0, "B": 8.0, "C": 7.0, "A": 8.0, "composite": 8.0 }, "10-mirofish-300": { "P": 9.0, "B": 7.0, "C": 8.0, "A": 5.0, "composite": 7.25 }, "13-creative-angles": { "P": 9.0, "B": 8.5, "C": 9.0, "A": 0.0, "composite": 6.6 }, "14-art-direction": { "P": 9.0, "B": 9.0, "C": 9.0, "A": 9.0, "composite": 9.0 }, "15-performance-blueprint": { "P": 9.0, "B": 4.0, "C": 6.0, "A": 3.0, "composite": 5.5 }, "17-90day-execution": { "P": 9.0, "B": 7.0, "C": 8.0, "A": 7.0, "composite": 7.75 }, "18-EXEC-BRIEF": { "P": 9.5, "B": 7.5, "C": 9.0, "A": 1.0, "composite": 6.75 } }, "avg": 7.632142857142857, "weakest_3": [ "15-performance-blueprint", "13-creative-angles", "18-EXEC-BRIEF" ] }, { "loop": 2, "scores": { "01-market-map": { "P": 9.0, "B": 8.0, "C": 9.0, "A": 6.0, "composite": 8.0 }, "02-scrapbook": { "P": 9.0, "B": 9.0, "C": 10.0, "A": 9.0, "composite": 9.25 }, "03-icp-catalog": { "P": 9.0, "B": 8.0, "C": 8.0, "A": 6.0, "composite": 7.75 }, "04-wot-analysis": { "P": 9.0, "B": 6.0, "C": 7.0, "A": 5.0, "composite": 6.75 }, "05-semantic-particles": { "P": 9.0, "B": 9.0, "C": 9.0, "A": 3.0, "composite": 7.5 }, "06-pattern-decoder": { "P": 9.0, "B": 7.0, "C": 8.0, "A": 6.0, "composite": 7.5 }, "07-ad-library-bank": { "P": 9.0, "B": 8.0, "C": 9.0, "A": 5.0, "composite": 7.75 }, "08-funnel-channel-map": { "P": 9.0, "B": 6.0, "C": 7.0, "A": 5.0, "composite": 6.75 }, "10-mirofish-300": { "P": 9.0, "B": 8.0, "C": 8.0, "A": 7.0, "composite": 8.0 }, "13-creative-angles": { "P": 9.0, "B": 9.0, "C": 9.0, "A": 0.0, "composite": 7.0 }, "14-art-direction": { "P": 9.0, "B": 9.0, "C": 9.0, "A": 9.0, "composite": 9.0 }, "15-performance-blueprint": { "P": 9.0, "B": 4.0, "C": 5.0, "A": 3.0, "composite": 5.25 }, "16-top1pct-audit": { "P": 9.5, "B": 8.5, "C": 9.0, "A": 7.5, "composite": 8.6 }, "17-90day-execution": { "P": 9.0, "B": 6.0, "C": 7.0, "A": 7.0, "composite": 7.25 }, "18-EXEC-BRIEF": { "P": 9.0, "B": 8.0, "C": 9.0, "A": 5.0, "composite": 7.75 } }, "avg": 7.6066666666666665, "weakest_3": [ "15-performance-blueprint", "04-wot-analysis", "08-funnel-channel-map" ] }, { "loop": 3, "scores": { "01-market-map": { "P": 8.0, "B": 8.0, "C": 8.0, "A": 7.0, "composite": 7.75 }, "02-scrapbook": { "P": 9.0, "B": 10.0, "C": 9.0, "A": 9.0, "composite": 9.25 }, "03-icp-catalog": { "P": 9.0, "B": 8.0, "C": 9.0, "A": 7.0, "composite": 8.25 }, "05-semantic-particles": { "P": 9.0, "B": 8.0, "C": 9.0, "A": 6.0, "composite": 8.0 }, "06-pattern-decoder": { "P": 9.0, "B": 8.0, "C": 9.0, "A": 3.0, "composite": 7.25 }, "07-ad-library-bank": { "P": 9.0, "B": 8.0, "C": 9.0, "A": 5.0, "composite": 7.75 }, "08-funnel-channel-map": { "P": 9.5, "B": 7.0, "C": 8.0, "A": 6.0, "composite": 7.6 }, "10-mirofish-300": { "P": 9.0, "B": 7.0, "C": 8.0, "A": 5.0, "composite": 7.25 }, "13-creative-angles": { "P": 9.0, "B": 9.0, "C": 9.0, "A": 0.0, "composite": 6.75 }, "14-art-direction": { "P": 9.0, "B": 9.0, "C": 9.0, "A": 9.0, "composite": 9.0 }, "15-performance-blueprint": { "P": 9.0, "B": 6.0, "C": 5.0, "A": 4.0, "composite": 6.0 }, "16-top1pct-audit": { "P": 9.0, "B": 8.0, "C": 8.0, "A": 8.0, "composite": 8.25 }, "17-90day-execution": { "P": 9.0, "B": 6.0, "C": 7.0, "A": 6.0, "composite": 7.0 }, "18-EXEC-BRIEF": { "P": 9.5, "B": 9.0, "C": 9.5, "A": 5.0, "composite": 8.25 } }, "avg": 7.739285714285714, "weakest_3": [ "15-performance-blueprint", "13-creative-angles", "17-90day-execution" ] } ], "phase2_artefacts_shipped": [ "01-market-map.html", "02-scrapbook.html", "03-icp-catalog.html", "04-wot-analysis.html", "05-semantic-particles.html", "06-pattern-decoder.html", "07-ad-library-bank.html", "08-funnel-channel-map.html", "09-pricing-ladder.html", "10-mirofish-300.html", "12-visual-references.html", "13-creative-angles.html", "14-art-direction.html", "15-performance-blueprint.html", "16-top1pct-audit.html", "17-90day-execution.html", "18-EXEC-BRIEF.html" ], "per_artefact_score_loop3": { "01-market-map": 7.75, "02-scrapbook": 9.75, "03-icp-catalog": 9.1, "04-wot-analysis": 8.0, "05-semantic-particles": 8.0, "06-pattern-decoder": 8.25, "07-ad-library-bank": 8.5, "08-funnel-channel-map": 6.75, "09-pricing-ladder": 7.8, "10-mirofish-300": 8.6, "12-visual-references": 9.0, "13-creative-angles": 8.25, "14-art-direction": 9.5, "15-performance-blueprint": 4.5, "17-90day-execution": 8.5, "18-EXEC-BRIEF": 8.9 }, "weakest_at_loop3": [ "15-performance-blueprint", "08-funnel-channel-map", "01-market-map" ], "per_artefact_score_final": { "01-market-map": 7.75, "02-scrapbook": 9.25, "03-icp-catalog": 8.25, "05-semantic-particles": 8.0, "06-pattern-decoder": 7.25, "07-ad-library-bank": 7.75, "08-funnel-channel-map": 7.6, "10-mirofish-300": 7.25, "13-creative-angles": 6.75, "14-art-direction": 9.0, "15-performance-blueprint": 6.0, "16-top1pct-audit": 8.25, "17-90day-execution": 7.0, "18-EXEC-BRIEF": 8.25 }, "weakest_at_final": [ "15-performance-blueprint", "13-creative-angles", "17-90day-execution" ], "tools_used_phase2": [ "WebSearch", "WebFetch", "Firecrawl REST", "Moonshot Kimi-K2 (via OpenRouter)", "Gemini-2.5-flash" ], "phase3": { "trackA": { "score": 9.2, "path": "~/.zennith/workspace/intel/4-brands-deep-research-2026-05-15/mirra/artefacts/21-finance-model.html", "lines": 1238, "sources_cited": 22, "comparable_exits_count": 7, "sections_complete": 9, "per_section_score": { "1-executive-summary": 9.2, "2-tam-sam-som": 9.4, "3-unit-economics": 9.3, "4-y1-y5-pl": 9.0, "5-comparable-exits": 9.5, "6-capital-dilution": 8.9, "7-investment-vectors": 9.0, "8-risks-mitigants": 9.2, "9-exit-scenarios": 9.3 }, "cost_spent_usd": 3.4, "completed_at": "2026-05-16", "tools_used": [ "WebSearch", "WebFetch", "Bash/Python", "existing-artefact-scrape" ] }, "track_b": { "path": "22-creative-spec.html", "lines": 801, "size_kb": 84, "composite_score": 8.75, "sections": 10, "status": "LOCK", "date": "2026-05-16" } } }